Choosing the right content management system (CMS) for your website design can significantly impact your…
Maybe he doesn’t play the most attractive basketball, maybe he doesn’t seem like a top athlete, but the numbers are inexorable, Nikola Jokić is the MVP. Or in translation, the most valuable player ( most valuable player ) of the NBA league. Now you are wondering what this has to do with internet marketing . There is something we call MVP website pages. Or in the translation of the most useful page of the site. And again, there are figures that indicate that this specific part of the site is the most responsible for the success of the business.

Your most valuable pages can bring the most positive impact to your business. Find out here what are MVP – the most useful pages of the site and how to optimize them.
Businesses of all sizes must be able to prioritize those segments of the site that have the greatest potential impact. Consistently and quickly identifying and optimizing your most valuable pages is a task that requires constant attention and is very often overlooked.
What are the most useful pages of the site?
Simply put, the most useful site stations are the pages or sections of your website that have the greatest business impact. In some cases, your most useful stations may not exist yet. This is something you can discover by analyzing the lack of content on the site and constantly monitoring key analytics data.
For non-e-commerce sites, the most useful site stations would traditionally include the following pages:
- Home Page
- Contact page
- About us
- Basic Services Pages
- Pages that demonstrate expertise (most often blog posts)

For e-commerce sites, pages like the homepage, contact page, about us, etc. are still probably the most useful sections of the site. However, in addition to them, additional emphasis should be placed on those pages that bring income.
Often this includes a mix of category and product level pages to make products clear, easy to search, including comparisons and ratings – helping people get the information they’re looking for during the shopping process.
How do you decide which pages to focus on?
The most useful website pages must be closely aligned with your business goals and how they are achieved online. Your most popular pages aren’t necessarily the most useful if they aren’t driving traffic where it’s needed or helping your company achieve a measurable business result.
It is important to have broad enough access to the metrics that matter so that you can then apply them to your decision-making process.
Optimizing the most useful pages of the site
The types of activities you undertake during on-page optimization should be closely aligned with the intended goals you intended to achieve, the purpose of the page or specific content, and other factors such as the marketing channel being used.

It is important to have a diverse and consistent way of looking at performance that spans the main marketing channels and track them together with clear objectives. The most beneficial parties have significant business and commercial impact and require consistent and reliable ways to assess, refine and improve performance through optimization.
Identifying and optimizing these pages will vary somewhat, but there are consistent factors to consider. Always look to align the most useful site pages with the company’s goals and purpose of the site when it comes to metrics and measuring their performance.
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Source: searchenginejournal
Made by Nebojša Radovanović – SEO Expert @Digitizer