Graphic design that turns a brand into a system.
Logo design, visual identity, brand guidelines, business documentation, promotional materials and digital visuals for brands that need a professional appearance.
A brand should not look different every time it appears.
Brand guidelines define how a brand identity is used in every situation: through the logo, colors, typography, layout of elements, business materials and digital formats. It is a document that protects consistency and helps visual communication remain clear, professional and recognizable.
When a brand has clearly defined rules, every future material is created faster, safer and with better quality. It reduces improvisation, speeds up work with designers, print houses and marketing teams, and keeps the identity stable in every application — from business cards and letterheads to ads, presentations and social media.
Logo. Colors. Typography. Application.
Rules standardize the use of the logo, colors and materials and enable a consistent appearance across all channels.
Brand guidelines
A document that protects the visual identity of a brand and provides clear rules for its application.
A mockup shows how a brand works in practice.
We test visual identity through real applications: letterheads, business cards, presentations, digital visuals, packaging and sales materials. A good mockup is not there just to look nice — it shows how the system works once it leaves the design file and enters real use.
At this stage, we check whether the identity remains readable, recognizable and professional when applied to the materials that clients, partners and customers actually see.
An identity has to work outside the design file.
That is why we test basic business materials, digital formats and application examples before the system is considered complete.
Letterhead
Rules for headers, signatures and official documents for a clean business appearance.
Business cards
Format, information layout, logo position and basic print rules.
Presentations
A consistent visual system for pitches, sales presentations and internal materials.
Social set
Visuals for campaigns, posts and ads that follow the same brand identity.
Packaging
Application of the identity to labels, packaging, promotional and sales materials.
Selected identities presented through a mockup system.
We never look at a logo as just an image. We test how it works on letterheads, business cards, presentations, signage, digital visuals and real business materials.
Brief
We understand the brand, audience, market, competition and the position the identity needs to take.
Direction
We define the visual style, tone, inspiration, references and functional needs of the brand.
Design
We create the logo, color system, typography, graphic elements and basic applications.
Guidelines
We organize usage rules through brand guidelines and practical application examples.
Delivery
We prepare final files for print, digital use, presentations and future applications.
The price depends on the scope, complexity and responsibility of the design.
A simple visual, brochure, brand guidelines document and complete branding project are not the same scope of work. That is why we estimate graphic design based on the number of hours, task complexity, level of preparation, number of revisions and the impact the design has on the brand’s business appearance.
Simple projects
Design of business cards, simple flyers, basic social media posts and smaller adaptations.
1–3 hours Hourly rate: €20 – €50Medium-complexity projects
Design of brochures, posters, more complex graphic elements for social media and business materials.
4–8 hours Hourly rate: €50 – €100Highly complex projects
Complete corporate identities, packaging design, large advertising campaigns and more demanding visual communication systems.
10–20 hours Hourly rate: €100 – €150Very complex projects
Annual report design, complex websites, interactive digital projects and large-scale design systems.
20+ hours Hourly rate: €150 – €200 or moreBrand guidelines
A detailed document that defines the visual and stylistic guidelines of a brand: logo usage, colors, typography, application examples, restrictions and rules for future design.
30–50 hours Hourly rate: €75 – €150 · Total project price: from €2,250Complete company branding
Development or redefinition of a company’s visual identity: logo design, brand guidelines, business materials, packaging, web design and social media design.
50–200 hours Hourly rate: €100 – €200 · Total project price: from €5,000Prices are indicative and adjusted to the specific project scope, deadlines, number of formats, number of revisions and the level of creative and technical preparation.
Frequently asked questions
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Useful articles about graphic design, visual identity, branding and the application of design in business communication.
