{"id":27852,"date":"2024-11-14T15:28:42","date_gmt":"2024-11-14T14:28:42","guid":{"rendered":"https:\/\/www.digitizer.rs\/news-stories\/microsoft-adds-chatgpt-features-to-bing-search\/"},"modified":"2026-01-09T15:28:21","modified_gmt":"2026-01-09T14:28:21","slug":"microsoft-adds-chatgpt-features-to-bing-search","status":"publish","type":"post","link":"https:\/\/www.digitizer.rs\/en\/news-stories\/microsoft-adds-chatgpt-features-to-bing-search\/","title":{"rendered":"Microsoft adds ChatGPT features to Bing search"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1639132975780{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1673869778869{padding-top: 0px !important;padding-bottom: 30px !important;}&#8221; font_family=&#8221;Open Sans&#8221;]<span style=\"color: #333333;\"><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.digitizer.rs\/en\/news-stories\/is-chatgpt-the-start-of-the-ai-revolution\/\" target=\"_blank\" rel=\"noopener\">ChatGPT<\/a><\/span> greatly stirred the spirits and made everyone who came in contact with this technology to think at least for a moment about what it holds for us and what kind of future awaits us. One of the interesting aspects is the assumption that the emergence of ChatGPT will have major consequences for Google and search as we have known it so far. <\/span><\/p>\n<p>&nbsp;<\/p>\n<h1><span style=\"color: #ff6600;\"><strong>Microsoft adds ChatGPT features to Bing search<\/strong><\/span><\/h1>\n<p><span style=\"color: #333333;\">Microsoft, which with its Bing is perhaps the most serious competitor to Google, is one of the biggest investors in ChatGPT. One billion dollars has been invested so far, and it is announced that Microsoft is ready to <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.ctvnews.ca\/sci-tech\/microsoft-in-talks-to-invest-us-10b-in-chatgpt-owner-openai-report-1.6224424\" target=\"_blank\" rel=\"noopener\">invest another 10 billion dollars in this project.<\/a><\/span>  <\/span><\/p>\n[\/vc_column_text][vc_single_image image=&#8221;24853&#8243; css_animation=&#8221;fadeIn&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1673869795947{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1673869847051{padding-top: 50px !important;padding-bottom: 30px !important;}&#8221; font_family=&#8221;Open Sans&#8221;]<span style=\"color: #333333;\">Microsoft may add OpenAI ChatGPT features to Bing search in the coming months. Two Bing sources say the company is likely to add the popular ChatGPT AI question-and-answer service to Bing, Microsoft&#8217;s search engine. <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.theinformation.com\/articles\/microsoft-and-openai-working-on-chatgpt-powered-bing-in-challenge-to-google\" target=\"_blank\" rel=\"noopener\">The source claims<\/a><\/span> that Microsoft is preparing to launch a version of its Bing search engine that uses the artificial intelligence behind ChatGPT to answer some search queries, rather than just displaying a list of links like before. <\/span><\/p>\n[\/vc_column_text][vc_single_image image=&#8221;24854&#8243; css_animation=&#8221;fadeIn&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1673869862010{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1673869978724{padding-top: 50px !important;padding-bottom: 30px !important;}&#8221; font_family=&#8221;Open Sans&#8221;]<span style=\"color: #333333;\">Microsoft hopes that the new feature, which could appear before the end of March, will help it match or even surpass Google, which is currently the dominant competitor in the market.  <\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #ff6600;\"><strong>Does Google have the answer?<\/strong><\/span><\/h2>\n<p><span style=\"color: #333333;\">Of course, <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.cnet.com\/tech\/services-and-software\/chatgpt-caused-code-red-at-google-report-says\/\" target=\"_blank\" rel=\"noopener\">Google reacted to the appearance of ChatGPT<\/a><\/span> , but we honestly don&#8217;t believe that they are overly concerned at this company. It would be silly to think that Google sat idly by and didn&#8217;t try to stay ahead of their competition. We&#8217;re sure Google has advanced AI and machine learning that can probably do exactly what ChatGPT does, if not better. You can test Google&#8217;s <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/aitestkitchen.withgoogle.com\/how-lamda-works\" target=\"_blank\" rel=\"noopener\">LaMDA artificial intelligence<\/a><\/span> . Anyone interested <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/aitestkitchen.withgoogle.com\/\" target=\"_blank\" rel=\"noopener\">can sign up to the AI \u200b\u200bTest Kitchen<\/a><\/span> and get access to the AI \u200b\u200bbeta.    <\/span><\/p>\n<p><span style=\"color: #333333;\">Google, too, has dedicatedly built systems of its own artificial intelligence technology, but has been slow to release them to the public, fearing how it might affect society at large. The data currently available on the Internet, which these systems use to gain knowledge and generate responses, can pull content that includes phenomena such as misinformation, bias, and various forms of discrimination. According to the allegations, this ethical moment is one of the main obstacles for Google.  <\/span><\/p>\n<p><span style=\"color: #333333;\">The data processing required to provide credible answers by purifying extremely large data sets can be very expensive. One estimate says that <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/techcrunch.com\/2022\/12\/20\/petals-is-creating-a-free-distributed-network-for-running-text-generating-ai\/\" target=\"_blank\" rel=\"noopener\">OpenAI is currently spending $3 million a month<\/a><\/span> , a cost with ChatGPT, which is still in beta, and which requires people to create an account, occasionally going offline due to heavy load. <\/span><\/p>\n<p><span style=\"color: #333333;\">The near future will give us answers to many questions, but this is definitely a technological revolution that will irrevocably change the world as we know it.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">For more news and interesting stories from digital marketing <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.digitizer.rs\/en\/news-stories\/\" target=\"_blank\" rel=\"noopener\">, visit our blog page<\/a><\/span> or <span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.instagram.com\/webdigitizer\/\" target=\"_blank\" rel=\"noopener\">follow our Instagram profile.<\/a><\/span><\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1639132975780{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1679313757334{padding-top: 0px !important;padding-bottom: 30px !important;}&#8221; font_family=&#8221;Open Sans&#8221;]<span style=\"color: #000000;\"><strong>If you need Google advertising, please contact us at the links below:<\/strong><\/span><\/p>\n<p> <strong><a style=\"text-decoration: none;\" href=\"https:\/\/www.digitizer.rs\/usluge\/google-search-display\/\">Google Search Advertising<\/a><\/strong>&gt;<br \/>\n <strong><a style=\"text-decoration: none;\" href=\"https:\/\/www.digitizer.rs\/usluge\/google-search-display\/\">Google Display Advertising<\/a><\/strong>&gt;<br \/>\n <strong><a style=\"text-decoration: none;\" href=\"https:\/\/www.digitizer.rs\/usluge\/google-search-display\/\">Google Video Advertising<\/a><\/strong>&gt;[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_separator color=&#8221;orange&#8221; align=&#8221;align_left&#8221; border_width=&#8221;5&#8243; el_width=&#8221;20&#8243; css=&#8221;.vc_custom_1625743965128{padding-bottom: 20px !important;}&#8221;][vc_column_text]<span style=\"color: #333333;\"><em>Made by Neboj\u0161a Radovanovi\u0107 \u2013 SEO Expert @Digitizer<\/em><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1587387018476{padding-top: 30px !important;padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;}&#8221;][vc_column][vc_column_text][vc_btn title=&#8221;Back to News &amp; Stories&#8221; style=&#8221;gradient-custom&#8221; gradient_custom_color_1=&#8221;#000000&#8243; gradient_custom_color_2=&#8221;#515151&#8243; align=&#8221;center&#8221; link=&#8221;url:https%3A%2F%2Fwww.digitizer.rs%2Fnews-stories%2F|title:Back%20to%20NEWS%20%26amp%3B%20STORIES|&#8221;][\/vc_column_text][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1639132975780{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1673869778869{padding-top: 0px !important;padding-bottom: 30px !important;}&#8221; font_family=&#8221;Open Sans&#8221;]ChatGPT greatly stirred the spirits and made everyone who came in contact with this technology to think at least for a moment about what it holds for us and what kind of future awaits us. One of the interesting aspects is the&hellip;<\/p>\n","protected":false},"author":13,"featured_media":24852,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4373],"tags":[4398],"post_series":[],"class_list":["post-27852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-search-display-en","tag-google-en","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Microsoft Adds ChatGPT Features to Bing Search - Digitizer<\/title>\n<meta name=\"description\" content=\"Microsoft is adding ChatGPT features to Bing search in an attempt to establish itself as a serious competitor to Google. 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