{"id":27205,"date":"2024-11-14T15:24:57","date_gmt":"2024-11-14T14:24:57","guid":{"rendered":"https:\/\/www.digitizer.rs\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/"},"modified":"2026-01-09T15:33:59","modified_gmt":"2026-01-09T14:33:59","slug":"which-is-the-better-option-facebook-hyperlink-or-carousel","status":"publish","type":"post","link":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/","title":{"rendered":"Which is a better option &#8211; Facebook Hyperlink or Carousel?"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1487086373501{padding-top: 80px !important;padding-bottom: 140px !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1584032092243{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<span style=\"color: #000000;\"><i><span style=\"font-weight: 400;\">Text<\/span><\/i><span style=\"font-weight: 400;\">,  <\/span><i><span style=\"font-weight: 400;\">Photography<\/span><\/i><span style=\"font-weight: 400;\">, 360  <\/span><i><span style=\"font-weight: 400;\">Photography<\/span><\/i><span style=\"font-weight: 400;\">,  <\/span><i><span style=\"font-weight: 400;\">Photo album<\/span><\/i><span style=\"font-weight: 400;\">,  <\/span><i><span style=\"font-weight: 400;\">slideshow<\/span><\/i><span style=\"font-weight: 400;\">,  <\/span><i><span style=\"font-weight: 400;\">Video<\/span><\/i><span style=\"font-weight: 400;\">,  <\/span><i><span style=\"font-weight: 400;\">live video<\/span><\/i><span style=\"font-weight: 400;\">,  <\/span><i><span style=\"font-weight: 400;\">Poll<\/span><\/i><span style=\"font-weight: 400;\">,  <\/span><i><span style=\"font-weight: 400;\">hyperlink<\/span><\/i><span style=\"font-weight: 400;\">,  <\/span><i><span style=\"font-weight: 400;\">Carousel<\/span><\/i><span style=\"font-weight: 400;\">,  <\/span><i><span style=\"font-weight: 400;\">canvas&#8230;<\/span><\/i><span style=\"font-weight: 400;\">  If you are not an administrator or editor of any  <\/span><i><span style=\"font-weight: 400;\">Facebook<\/span><\/i> <i><span style=\"font-weight: 400;\">Business<\/span><\/i><span style=\"font-weight: 400;\">  You may be guessing, or you may not have any idea what the previous enumeration is about. Don&#8217;t worry, you&#8217;ll find out below. <\/span><\/span><\/p>\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\"><span style=\"color: #fd6600;\"><a style=\"color: #fd6600;\" href=\"https:\/\/www.digitizer.rs\/usluge\/digitalni-marketing\/social-media\/\">Professional optimization of social networks<\/a><\/span> (in this case, the big brother of all social networks,  <\/span><i><span style=\"font-weight: 400;\"><span style=\"color: #fd6600;\"><a style=\"color: #fd6600;\" href=\"https:\/\/www.facebook.com\/\">Facebook<\/a><\/span><\/span><\/i><span style=\"font-weight: 400;\">, as we like to say) requires a good understanding of the platform itself, <\/span><span style=\"color: #fd6600;\"><a style=\"color: #fd6600;\" href=\"https:\/\/www.digitizer.rs\/news-stories\/facebook-algoritam\/\"><span style=\"font-weight: 400;\">its algorithm<\/span><\/a><\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"color: #fd6600;\"><a style=\"color: #fd6600;\" href=\"https:\/\/www.digitizer.rs\/news-stories\/psihologija-drustvenih-mreza\/\"><span style=\"font-weight: 400;\">the psychology of <span style=\"color: #fd6600;\">social<\/span> networks<\/span><\/a><\/span><span style=\"font-weight: 400;\">, users, as well as all the possibilities of publishing content, in order to adequately approach the implementation of the planned strategy, through the creation and placement of quality content.<\/span><\/span>[\/vc_column_text][vc_single_image source=&#8221;external_link&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1577043312899{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221; custom_src=&#8221;https:\/\/drive.google.com\/uc?id=13Y2YVCFSlFjznv0k-_XhAv03mIcCYfe2&#8243;][vc_column_text css=&#8221;.vc_custom_1584651405167{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<span style=\"color: #000000;\"><span style=\"font-weight: 400;\">As time goes by, there are more and more different options for posting content on <\/span><i><span style=\"font-weight: 400;\">Facebook<\/span><\/i>, <span style=\"font-weight: 400;\"> and the list at the beginning of this text refers to these options. <\/span> <\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1584651464894{padding-top: 30px !important;}&#8221;]\n<h1 style=\"text-align: left;\"><span style=\"color: #ff6600;\"><strong>Hyperlink or Carousel<\/strong><\/span><\/h1>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1584651392561{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<span style=\"font-weight: 400; color: #000000;\">In this blog, we will not go through all the options, but make a comparison of those methods of publishing that are most used for <em>website traffic<\/em>, that is, for bringing users to the site. <\/span><\/p>\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">These are <\/span><strong><i>Hyperlink<\/i> and <i>Carousel<\/i>.<\/strong><\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1581682456018{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<span style=\"font-weight: 400; color: #000000;\">Before proceeding with the meaning of these terms and answering the question of whether it is better to use <em>hyperlink<\/em> or <em>carousel<\/em>, it should be noted the following:<\/span><\/p>\n<ul>\n<li><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">By using <\/span><i><span style=\"font-weight: 400;\">Facebook Business Manager<\/span><\/i><span style=\"font-weight: 400;\">, the possibilities for <\/span><i><span style=\"font-weight: 400;\">website traffic<\/span><\/i><span style=\"font-weight: 400;\"> are much greater, and we can pay special attention to this topic in one of the next blogs. <\/span> <\/span><\/li>\n<li><span style=\"color: #000000;\"><i><span style=\"font-weight: 400;\">Facebook<\/span><\/i><span style=\"font-weight: 400;\">  It&#8217;s just one of a number of different sites that aim to keep users on the site for as long as possible. By using posts such as hyperlinks and carousels, users leave the site. For this reason, the organic reach of such posts is smaller.    <\/span><\/span><\/li>\n<\/ul>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1577042601736{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Once we know this, it is necessary to know how to take advantage of <\/span><i><span style=\"font-weight: 400;\">a hyperlink<\/span><\/i><span style=\"font-weight: 400;\"> or <\/span><i><span style=\"font-weight: 400;\">carousel<\/span><\/i><span style=\"font-weight: 400;\">  in the best possible way. The most important thing is to create an interesting visual design.   <\/span><i><span style=\"font-weight: 400;\">copy<\/span><\/i><span style=\"font-weight: 400;\"> (description of the post) and <\/span><i><span style=\"font-weight: 400;\">CTA<\/span><\/i><span style=\"font-weight: 400;\"> (<\/span><i><span style=\"font-weight: 400;\">call to action<\/span><\/i><span style=\"font-weight: 400;\">) and thus attract users who will initiate interaction, so that the post is recognized by <\/span><i><span style=\"font-weight: 400;\">the Facebook<\/span><\/i><span style=\"font-weight: 400;\"> algorithm as &#8220;interesting&#8221; for users.<\/span><\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1584651473300{padding-top: 30px !important;}&#8221;]\n<h2 style=\"text-align: left;\"><span style=\"font-family: 'Open Sans'; color: #ff6600;\"><strong>What&#8217;s a hyperlink and what&#8217;s a carousel?<\/strong><\/span><\/h2>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1577041823611{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Through <\/span><i><span style=\"font-weight: 400;\">a hyperlink <\/span><\/i><span style=\"font-weight: 400;\">, Facebook allows users to connect to other content on the Internet, specifically to take them to another <\/span><i><span style=\"font-weight: 400;\">website<\/span><\/i><span style=\"font-weight: 400;\">  Click on the photo that was taken from the site. Second   <\/span><i><span style=\"font-weight: 400;\">Web<\/span><\/i><span style=\"font-weight: 400;\">  The site will open in a new window if you are on a computer or within the app, if you are on a mobile phone. On tablets, this also varies depending on whether or not it is   <\/span><i><span style=\"font-weight: 400;\">Facebook<\/span><\/i><span style=\"font-weight: 400;\"> through the app or through a browser.<\/span><\/span><\/p>\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">By opening <\/span><i><span style=\"font-weight: 400;\">hyperlinks<\/span><\/i><span style=\"font-weight: 400;\"> within the app, <\/span><i><span style=\"font-weight: 400;\">Facebook<\/span><\/i><span style=\"font-weight: 400;\"> ensured that users were retained on the platform, while on the other hand, allowing the user to access another <\/span><i><span style=\"font-weight: 400;\">website<\/span><\/i><span style=\"font-weight: 400;\"> .<\/span><\/span>[\/vc_column_text][vc_single_image source=&#8221;external_link&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1577043285898{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221; custom_src=&#8221;https:\/\/drive.google.com\/uc?id=1_8aDGGiRU_us35L85hdmHYHSn5anpUYW&#8221;][vc_column_text css=&#8221;.vc_custom_1577042142160{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<span style=\"color: #000000;\"><i><span style=\"font-weight: 400;\">A carousel <\/span><\/i><span style=\"font-weight: 400;\">provides the same functionality as <\/span><i><span style=\"font-weight: 400;\">a hyperlink<\/span><\/i><span style=\"font-weight: 400;\">, with the advantage of using a larger number of different photos and different <\/span><i><span style=\"font-weight: 400;\">hyperlinks.<\/span><\/i><span style=\"font-weight: 400;\">this one. What does that mean exactly? <\/span><\/span><\/p>\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">If you have, for example, 6 different products or types of services, you can   <\/span><i><span style=\"font-weight: 400;\">carousel<\/span><\/i><span style=\"font-weight: 400;\"> publish to take advantage of 6 different URLs.<\/span><\/span><\/p>\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">For example, if you&#8217;re looking for a kitchen recipe. You&#8217;ve created a great blog with a recipe and great photos and you want to attract users to your site by presenting all or part of the process of making that cake or cake. This can be done with the help of     <\/span><i><span style=\"font-weight: 400;\">Carousel<\/span><\/i><span style=\"font-weight: 400;\"> of publications.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">And so on. The possibilities are numerous. <\/span>[\/vc_column_text][vc_single_image source=&#8221;external_link&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1577043373837{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221; custom_src=&#8221;https:\/\/drive.google.com\/uc?id=1kh6cjC0xXQ4CiHfMyTxvxnZ8ZD5Gtg03&#8243;][vc_column_text css=&#8221;.vc_custom_1584651481766{padding-top: 30px !important;}&#8221;]\n<h3 style=\"text-align: left;\"><span style=\"color: #ff6600; font-family: 'Open Sans';\"><strong>Which of these options gives a better result?<\/strong><\/span><\/h3>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1577042180963{padding-top: 30px !important;}&#8221;]<span style=\"color: #000000;\"><span style=\"font-weight: 400;\">In order for the algorithm to recognize the post as valuable to the user and assign it a greater <\/span><i><span style=\"font-weight: 400;\">reach<\/span><\/i><span style=\"font-weight: 400;\">, it is necessary to make an excellent visual design, <\/span><i><span style=\"font-weight: 400;\">copy<\/span><\/i><span style=\"font-weight: 400;\"> and <\/span><i><span style=\"font-weight: 400;\">CTA<\/span><\/i><span style=\"font-weight: 400;\">  and thus attract the user to click. Given that ordinary   <\/span><i><span style=\"font-weight: 400;\">Hyperlink<\/span><\/i><span style=\"font-weight: 400;\"> posts provide the ability to post only one photo and that the user&#8217;s attention on social networks is very scattered, <\/span><i><span style=\"font-weight: 400;\">hyperlink<\/span><\/i><span style=\"font-weight: 400;\"> posts must somehow stand out from others. <\/span> <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400; color: #000000;\">How do I make it happen?<\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1577042689362{padding-bottom: 30px !important;}&#8221;]<span style=\"color: #000000;\"><span style=\"font-weight: 400;\">By choosing a <em>hyperlink<\/em> or <em>carousel<\/em>, whenever possible, you will choose to make <\/span><i><span style=\"font-weight: 400;\">a carousel<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/span><\/p>\n<p><span style=\"color: #000000;\"><span style=\"font-weight: 400;\">Analytics show that the number of clicks on <\/span><i><span style=\"font-weight: 400;\">carousel<\/span><\/i><span style=\"font-weight: 400;\"> posts can be even twice as high compared to a regular <\/span><i><span style=\"font-weight: 400;\">hyperlink<\/span><\/i><span style=\"font-weight: 400;\">  posts. The reason for this lies in winning the attention of users with this type of publication because the use of   <\/span><i><span style=\"font-weight: 400;\">Carousel<\/span><\/i><span style=\"font-weight: 400;\"> post much less compared to <\/span><i><span style=\"font-weight: 400;\">hyperlink<\/span><\/i><span style=\"font-weight: 400;\">  announcements. So, in the sea of posts that the user consumes on   <\/span><i><span style=\"font-weight: 400;\">In the news feed<\/span><\/i><span style=\"font-weight: 400;\">, <\/span><i><span style=\"font-weight: 400;\">carousel<\/span><\/i><span style=\"font-weight: 400;\"> posts attract attention, are more noticed, and get more clicks, which is the main goal.<\/span><\/span>[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1577042056486{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]<span style=\"color: #000000;\"><span style=\"font-weight: 400;\">If you want to know more information about the different types of posts on <\/span><i><span style=\"font-weight: 400;\">Facebook<\/span><\/i><\/span><span style=\"font-weight: 400;\"><span style=\"color: #000000;\"> and how you can increase traffic to your site<\/span>, <\/span><span style=\"color: #fd6600;\"><a style=\"color: #fd6600;\" href=\"https:\/\/www.digitizer.rs\/kontakt\/\"><span style=\"font-weight: 400;\">feel free to contact us<\/span><\/a><\/span><span style=\"font-weight: 400;\">.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_single_image source=&#8221;external_link&#8221; custom_src=&#8221;https:\/\/www.digitizer.rs\/blog\/digitizer-line.jpg&#8221;][vc_column_text]<span style=\"color: #000000;\"><em>Made by Mladen Radosavljevi\u0107 &#8211; Senior Account Manager @Digitizer<\/em><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1571217766933{padding-top: 150px !important;padding-right: 30px !important;padding-bottom: 30px !important;padding-left: 30px !important;}&#8221;][vc_column][vc_btn title=&#8221;Back to News &amp; Stories&#8221; color=&#8221;black&#8221; align=&#8221;center&#8221; i_icon_fontawesome=&#8221;fa fa-bars&#8221; add_icon=&#8221;true&#8221; link=&#8221;url:https%3A%2F%2Fwww.digitizer.rs%2Fen%2Fnews-stories%2F|title:Back%20to%20NEWS%20%26%20STORIES|&#8221;][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1487086373501{padding-top: 80px !important;padding-bottom: 140px !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1584032092243{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221;]Text, Photography, 360 Photography, Photo album, slideshow, Video, live video, Poll, hyperlink, Carousel, canvas&#8230; If you are not an administrator or editor of any Facebook Business You may be guessing, or you may not have any idea what the previous enumeration is about. Don&#8217;t&hellip;<\/p>\n","protected":false},"author":13,"featured_media":23415,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4383,4418],"tags":[4390,4427,4378,4416,4413],"post_series":[],"class_list":["post-27205","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-en","category-graphic-design","tag-adverts-en","tag-carousel-en","tag-content-en","tag-hyperlink-en","tag-visuals","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Which is a better option - Facebook Hyperlink or Carousel?<\/title>\n<meta name=\"description\" content=\"Facebook Hyperlink or Carousel? What is the best possible way to market your content through Facebook? Read in our new text!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Hyperlink or Carousel? - Digitizer\" \/>\n<meta property=\"og:description\" content=\"Facebook Hyperlink or Carousel? What is the best possible way to market your content through Facebook? Read in our new text!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/\" \/>\n<meta property=\"og:site_name\" content=\"Digitizer\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/webdigitizer\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-14T14:24:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-09T14:33:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.digitizer.rs\/pictures\/facebook-hyperlink-ili-carousel.jpg\" \/>\n<meta name=\"author\" content=\"Digitizer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Facebook Hyperlink or Carousel? - Digitizer\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Digitizer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/\"},\"author\":{\"name\":\"Digitizer\",\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/#\\\/schema\\\/person\\\/47210bd4d1d478c044946ce088c5556e\"},\"headline\":\"Which is a better option &#8211; Facebook Hyperlink or Carousel?\",\"datePublished\":\"2024-11-14T14:24:57+00:00\",\"dateModified\":\"2026-01-09T14:33:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/\"},\"wordCount\":1203,\"publisher\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.digitizer.rs\\\/pictures\\\/facebook-hyperlink-ili-carousel.jpg\",\"keywords\":[\"adverts\",\"carousel\",\"content\",\"hyperlink\",\"visuals\"],\"articleSection\":[\"Digital Marketing\",\"Graphic Design\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/\",\"url\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/\",\"name\":\"Which is a better option - Facebook Hyperlink or Carousel?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.digitizer.rs\\\/pictures\\\/facebook-hyperlink-ili-carousel.jpg\",\"datePublished\":\"2024-11-14T14:24:57+00:00\",\"dateModified\":\"2026-01-09T14:33:59+00:00\",\"description\":\"Facebook Hyperlink or Carousel? What is the best possible way to market your content through Facebook? Read in our new text!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.digitizer.rs\\\/pictures\\\/facebook-hyperlink-ili-carousel.jpg\",\"contentUrl\":\"https:\\\/\\\/www.digitizer.rs\\\/pictures\\\/facebook-hyperlink-ili-carousel.jpg\",\"width\":1200,\"height\":628},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/which-is-the-better-option-facebook-hyperlink-or-carousel\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News &#038; Stories\",\"item\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/news-stories\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Which is a better option &#8211; Facebook Hyperlink or Carousel?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/\",\"name\":\"Digitizer\",\"description\":\"Google Ads - Social - Email Marketing - Web Design - Video Editing\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/#organization\",\"name\":\"Digitizer\",\"url\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.digitizer.rs\\\/pictures\\\/Digitizer-digitalni-marketing-izrada-dizajn-sajtova-graficki-motion-dizajn.jpg\",\"contentUrl\":\"https:\\\/\\\/www.digitizer.rs\\\/pictures\\\/Digitizer-digitalni-marketing-izrada-dizajn-sajtova-graficki-motion-dizajn.jpg\",\"width\":1000,\"height\":466,\"caption\":\"Digitizer\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/webdigitizer\",\"https:\\\/\\\/www.instagram.com\\\/webdigitizer\\\/\",\"https:\\\/\\\/www.tiktok.com\\\/@webdigitizer\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/digitizer\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.digitizer.rs\\\/en\\\/#\\\/schema\\\/person\\\/47210bd4d1d478c044946ce088c5556e\",\"name\":\"Digitizer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/79f8cf59594ab9d12475710f3565615d638c108ffaaf169c20f368fc3618bdd3?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/79f8cf59594ab9d12475710f3565615d638c108ffaaf169c20f368fc3618bdd3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/79f8cf59594ab9d12475710f3565615d638c108ffaaf169c20f368fc3618bdd3?s=96&d=mm&r=g\",\"caption\":\"Digitizer\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Which is a better option - Facebook Hyperlink or Carousel?","description":"Facebook Hyperlink or Carousel? What is the best possible way to market your content through Facebook? Read in our new text!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/","og_locale":"en_US","og_type":"article","og_title":"Facebook Hyperlink or Carousel? - Digitizer","og_description":"Facebook Hyperlink or Carousel? What is the best possible way to market your content through Facebook? Read in our new text!","og_url":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/","og_site_name":"Digitizer","article_publisher":"https:\/\/www.facebook.com\/webdigitizer","article_published_time":"2024-11-14T14:24:57+00:00","article_modified_time":"2026-01-09T14:33:59+00:00","og_image":[{"url":"https:\/\/www.digitizer.rs\/pictures\/facebook-hyperlink-ili-carousel.jpg","type":"","width":"","height":""}],"author":"Digitizer","twitter_card":"summary_large_image","twitter_title":"Facebook Hyperlink or Carousel? - Digitizer","twitter_misc":{"Written by":"Digitizer","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/#article","isPartOf":{"@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/"},"author":{"name":"Digitizer","@id":"https:\/\/www.digitizer.rs\/en\/#\/schema\/person\/47210bd4d1d478c044946ce088c5556e"},"headline":"Which is a better option &#8211; Facebook Hyperlink or Carousel?","datePublished":"2024-11-14T14:24:57+00:00","dateModified":"2026-01-09T14:33:59+00:00","mainEntityOfPage":{"@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/"},"wordCount":1203,"publisher":{"@id":"https:\/\/www.digitizer.rs\/en\/#organization"},"image":{"@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/#primaryimage"},"thumbnailUrl":"https:\/\/www.digitizer.rs\/pictures\/facebook-hyperlink-ili-carousel.jpg","keywords":["adverts","carousel","content","hyperlink","visuals"],"articleSection":["Digital Marketing","Graphic Design"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/","url":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/","name":"Which is a better option - Facebook Hyperlink or Carousel?","isPartOf":{"@id":"https:\/\/www.digitizer.rs\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/#primaryimage"},"image":{"@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/#primaryimage"},"thumbnailUrl":"https:\/\/www.digitizer.rs\/pictures\/facebook-hyperlink-ili-carousel.jpg","datePublished":"2024-11-14T14:24:57+00:00","dateModified":"2026-01-09T14:33:59+00:00","description":"Facebook Hyperlink or Carousel? What is the best possible way to market your content through Facebook? Read in our new text!","breadcrumb":{"@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/#primaryimage","url":"https:\/\/www.digitizer.rs\/pictures\/facebook-hyperlink-ili-carousel.jpg","contentUrl":"https:\/\/www.digitizer.rs\/pictures\/facebook-hyperlink-ili-carousel.jpg","width":1200,"height":628},{"@type":"BreadcrumbList","@id":"https:\/\/www.digitizer.rs\/en\/news-stories\/which-is-the-better-option-facebook-hyperlink-or-carousel\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.digitizer.rs\/en\/"},{"@type":"ListItem","position":2,"name":"News &#038; Stories","item":"https:\/\/www.digitizer.rs\/en\/news-stories\/"},{"@type":"ListItem","position":3,"name":"Which is a better option &#8211; Facebook Hyperlink or Carousel?"}]},{"@type":"WebSite","@id":"https:\/\/www.digitizer.rs\/en\/#website","url":"https:\/\/www.digitizer.rs\/en\/","name":"Digitizer","description":"Google Ads - Social - Email Marketing - Web Design - Video Editing","publisher":{"@id":"https:\/\/www.digitizer.rs\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.digitizer.rs\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.digitizer.rs\/en\/#organization","name":"Digitizer","url":"https:\/\/www.digitizer.rs\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.digitizer.rs\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.digitizer.rs\/pictures\/Digitizer-digitalni-marketing-izrada-dizajn-sajtova-graficki-motion-dizajn.jpg","contentUrl":"https:\/\/www.digitizer.rs\/pictures\/Digitizer-digitalni-marketing-izrada-dizajn-sajtova-graficki-motion-dizajn.jpg","width":1000,"height":466,"caption":"Digitizer"},"image":{"@id":"https:\/\/www.digitizer.rs\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/webdigitizer","https:\/\/www.instagram.com\/webdigitizer\/","https:\/\/www.tiktok.com\/@webdigitizer","https:\/\/www.linkedin.com\/company\/digitizer"]},{"@type":"Person","@id":"https:\/\/www.digitizer.rs\/en\/#\/schema\/person\/47210bd4d1d478c044946ce088c5556e","name":"Digitizer","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/79f8cf59594ab9d12475710f3565615d638c108ffaaf169c20f368fc3618bdd3?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/79f8cf59594ab9d12475710f3565615d638c108ffaaf169c20f368fc3618bdd3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/79f8cf59594ab9d12475710f3565615d638c108ffaaf169c20f368fc3618bdd3?s=96&d=mm&r=g","caption":"Digitizer"}}]}},"_links":{"self":[{"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/posts\/27205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/comments?post=27205"}],"version-history":[{"count":4,"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/posts\/27205\/revisions"}],"predecessor-version":[{"id":33152,"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/posts\/27205\/revisions\/33152"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/media\/23415"}],"wp:attachment":[{"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/media?parent=27205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/categories?post=27205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/tags?post=27205"},{"taxonomy":"post_series","embeddable":true,"href":"https:\/\/www.digitizer.rs\/en\/wp-json\/wp\/v2\/post_series?post=27205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}